Shakhtar case study: how the audit of Google Analytics 4 turned excellent analytics into an ideal
The Background Our client is Football Club Shakhtar. He is one of the leaders of the Ukrainian Premier League, a
Search Ads 360: How one add-on reduced CPA by 15%
The client wanted to improve ROMI by optimizing ads costs. We have a task to reduce the cost of conversion to a certain level. And, accordingly, find and test the tools that will allow you to do so.
Firebase VS Adjust: How Display Campaigns Can Suffer Because of Data
In this article, Project Manager of the newage. agency, Yevgen Shinkarenko, will tell you why we had to compare Firebase with Adjust, and what conclusions we drew from their battle.