How To Share Access To Your TikTok Ads Account
Launching ads on TikTok, auditing existing campaigns, or scaling results all start with access to the advertising account.
Google Data Studio becomes Looker
Google has announced the rebranding of its data visualization service Data Studio
Spotify Advertising Is A Growth Point And A Field For Experimentation
Spotify entered Ukraine in the summer of 2020, and within a week the first advertisers launched their campaigns on the platform. But for many, this platform still remains unexplored. In this article, we will consider the advertising opportunities of Spotify and the potential of their use by Ukrainian advertisers.
Which Way To Show Display Ads To Choose For The Best Efficiency
Tere are many options for advertising digital. It differs in goals, formats, audience, and many other features. In this article, newage. will take you through the main display ad delivery options offered by Google, Facebook, TikTok, and other media giants.
What you need to know when developing an effective digital strategy
Let's talk about what a digital marketing strategy is and what it consists of.
How to find out which channels played a key role in the purchase
Guide to attribution models. We tell you how to evaluate the contribution of each customer contact with the brand.
How to Improve The Performance of Display Campaigns In 2022
Shopping ads in search ads lead a warmed-up customer straight to a purchase. But the client is not warming up on his own.
What is pent-up demand and how to use it correctly in 2022
Display advertising generates demand, but you need to be able to work with it. Consider what pent-up demand is, where it comes from and how to convert it into purchases
Main Types of Advertising Strategies
An advertising strategy defines how a brand will achieve its marketing and business objectives, whether that means attracting new customers, increasing brand awareness, driving sales, or strengthening customer loyalty. It helps determine who to communicate with, what message to deliver, where and when to deliver it, and which channels, tools, and KPIs should be used to measure success.
What Is The Impact of Display Advertising And How to Measure It
We make client’s campaigns more effective, and in this article we will describe what exactly should be meant by the impact of advertising, how it affects performance activities and, consequently, business metrics.