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YouTube Shorts Advertising: A Guide
Over the past few years, YouTube Shorts has become one of the platform's primary video content formats.
Advertising in Microsoft: Types and Formats
Microsoft Advertising is Microsoft's advertising platform that enables businesses to run search, display, native, and shopping advertising campaigns across the Microsoft ecosystem and its partner network.
Google Maps, Apple Maps, and Waze Ads: How to Reach Nearby Customers
Today, users are less likely to enter broad search queries. Instead, they search for specific things like “coffee near me” or “dentist near me.” And increasingly, these searches happen not only in Google Search but directly within map applications.
Google Marketing Platform – News for June 2026
Every month, we collect the main updates to Google Marketing Platform tools. Here's what changed in DV360, GA360, and CM360 in June 2026.
Is Ukrainian Losing Ground Online? Insights from a newage. Research Study
Following February 24, 2022, Ukraine’s digital landscape began to change rapidly. Across social media platforms, YouTube, Telegram, and streaming services, we witnessed a large-scale shift toward the use of the Ukrainian language.
Google AI Mode: How the New Search Experience Works
A few years ago, Google was a fairly straightforward tool: you entered a query and received a list of links. While the algorithms became more sophisticated and the results more accurate over time, the underlying logic remained largely unchanged for decades. Google’s job was to find relevant pages, while users had to visit those pages to find the answers they were looking for.
Google Marketing Platform – News for May 2026
Every month, we collect the main updates to Google Marketing Platform tools. Here's what changed in DV360, GA360, and CM360 in May 2026.
How the Internet Economy Works
The internet seems free. We watch videos, scroll through TikTok, read the news, and use Google Maps, Instagram, or YouTube — rarely thinking about what actually stands behind all these services.
Inside the first newage. and Laba digital marketing course: approach, learning, and results
At newage., we don’t see digital as a collection of channels or tools, but as a system. What matters to us is not only what is being done in marketing, but also how decisions are made, how they connect with each other, and what kind of business results they ultimately drive.
What Is Headroom Lift and How Does It Impact Campaigns?
In Brand Lift studies, a +10% increase in a brand metric usually looks like a strong result. It signals that the advertising is working, key metrics are improving, and the next logical step is often scaling the campaign.
Google Marketing Platform – News for April 2026
Every month, we collect the main updates to Google Marketing Platform tools. Here's what changed in DV360, GA360, and CM360 in April 2026.
ROAS: The Key Metric for Advertising Effectiveness
You launch ads, see sales coming in, watch the numbers go up — but by the end of the month, there is still no profit. Sound familiar?
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