Guidelines
Step-by-step guides on digital marketing that will help you put your knowledge into practice.
How to Make an Effective Display Banner
Ad creativ is an important part of advertising. They attract attention, show the product and brand, convey the value of the offer. In this article, the co-founder of the agency newage. Oleksii Liakh will share examples of effective and slightly less effective banners from our experience.
Why do you need a dashboard for digital companies and how to work with it
We tell you what a dashboard is, why you need it and how to build a dashboard in 2022.
What is Viewability And How to Use This Metric For Effective Ads Placement
The fact that an ad was served does not necessarily mean it was seen. A banner may load outside the visible area of the screen, a user may scroll past the page too quickly, or a video may play without receiving any real attention from the viewer.
How Do You Know Which Creative Works Best? Test it.
How to make effective creatives in awareness advertising and what can affect the results of a campaign
Comprehensive Analysis of Brand Awareness Advertising
Analyzing display advertising is more complex than it may seem.
How To Make Ad Campaigns More Effective: newage. Digital Agency Experience
The basis for comprehensive analysis is the ability to analyze how users act after seeing the ad when you create a display ad campaign, even if they don’t click on it.
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