The Basics of A/B Testing: How to Find the Best Ad for Your Audience
In digital marketing, it’s impossible to reliably predict which creative or message will perform better without testing.
How to Prepare Your Business for International Expansion?
Entering an international market often feels like a logical next step for a business that has already achieved growth in its local market.
Digital marketing at newage.: how we work and share our approach with Laba
At newage., we don’t treat digital as a set of separate channels or tools. We see it as a system. What matters to us is not individual ads, but the user journey, context, data, and the decisions that ultimately drive business results.
Advertising Metrics That Matter: What to Track Daily, Weekly, Monthly
In modern digital marketing, access to data is almost limitless.
Which advertising strategies work in 2026? newage. agency experience
Advertising stopped being about simply “being online” a long time ago. At the beginning of 2026, it’s about decision-making speed, data-driven thinking, and the ability to adapt systematically to constant change.
How data‑driven care looks: an internal case from newage.
At some point during a strategic session, we caught ourselves thinking: we talk a lot about business growth, but are we just as systematic in helping the people who build this business grow?
NUMO: a SaaS platform that is reshaping the approach to media campaigns
Over the past few years, media advertising has evolved from a relatively linear tool into a highly complex, multi-layered ecosystem.
Telegram Advertising: What, How, and How Much
Telegram Ads is Telegram’s advertising platform for running sponsored ads across the messenger’s public channels and other eligible placements. It allows businesses to reach Telegram users based on selected targeting criteria and promote channels, bots, websites, apps, products, and services.
How to set up the AI workflow process
AI has already settled into the daily tasks of marketers, content creators, and analysts, but the process of working with it often remains an unexplored field.
AI Arsenal of a Marketer: from Creatives to Campaign Automation
AI tools for marketers: creatives, analytics, automation, and ad campaign optimization. Practical use cases and real‑world results.