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More than just a blog - we share our experience, analytics, news and best practices.

Agile Marketing in Digital Display Campaigns
Perhaps it'll be out of the blue, but the term Agile from IT can be used in digital marketing, and not only it is possible, but necessary.

Digital Has Replaced Analogue Marketing Because It Is Verifiable
Analog marketing has not disappeared, but its time is over. The Stone Age also ended, although houses made of stones still stand.

Brandformance: How To Optimize Media Campaigns With Performance Tool
Let's discuss the now fashionable term Brandformance - media targeted marketing. As it turned out, we had been building it in the agency for five years. At newage we call it Comprehensive Analysis, and we have a methodology for working with it.

Our publications on Statista.com
Statista is a German online portal for statistics, which makes data collected by market and opinion research institutes and data derived from the economic sector and official statistics.

newage. Named Top Ad Agency In Ukraine: Clutch Eastern Europe Awards
newage. digital solutions is excited to announce that we’ve been recognized as a top B2B company for our advertising efforts this year.…

How We Disclosed The Fee And Lost 50% Of Profitability. But We Won In The End
How can a small agency gain reputation and new clients, and why you need to risk losing money on it.

How To Waste Your Advertising Budget And Achieve Nothing: Typical Mistakes Of A Marketer
Why a man is shown ads for pads on YouTube, why a children's cartoon is interrupted by an ad for condoms, what women's shampoo does in a football review.

Marketing To A Gaming Audience: A White Spot That No One Pays Attention To
Esports Audience Trends in Eastern Europe. What makes sponsorship of tournaments attractive due to the high share of the solvent audience.

How Not To Mess Up A Running Ad Campaign
Increasingly, we hear complaints from users that they are shown irrelevant ads. For some reason, less attention has been paid…

How To Make Ad Campaigns More Effective: newage. Digital Agency Experience
The basis for comprehensive analysis is the ability to analyze how users act after seeing the ad when you create a display ad campaign, even if they don’t click on it.
