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More than just a blog - we share our experience, analytics, news and best practices.

Ultimate Guide on Google web Analytics
In 2023, Google offers users three web analytics systems that allow them to explore user behavior on your site and…

Siinda Live Berlin: Work, Networking, and a Boost of Motivation
In this article, Founder newage. Oleksii Liakh, a conference speaker, will share his experience of the event and provide an overview of our presentation.

How to Define and Measure KPIs for an Advertising Campaign
Advertising campaign KPIs are the foundation of effective marketing. These metrics determine whether your advertising is delivering real results or simply spending your budget.

What is Google Web Designer and why do you need it?
There are more design tools available today than ever before. Canva, Figma, Adobe Express, and dozens of other platforms make it easy to create high-quality graphics, even without professional design experience.

Launching Ad Campaigns With Google: Google Ads VS Display & Video 360
Display & Video 360 is a tool for setting up and launching media advertising, including banners and video ads. It is similar in functionality to Google Ads but has several key differences that make DV360 a tool for large advertisers.

What Is ASO Audit And When Is It Necessary?
The number of mobile applications is growing at an incredible pace, which means an incredible competition in the App Store…

Impact of the War in Ukraine on Digital Users
The ongoing war in Ukraine has had a profound impact on the country and its people. Beyond the direct physical…

GA4: Instructions, Guides, And Case Studies
We at newage. are big fans of web analytics and regularly share our knowledge and experience in this area. In…

How to Make a Media Plan For an Advertising Campaign
In this article, we will share our own approach to media planning, exploring what happens in media planning.

What is Campaign Manager 360
In today’s world, marketing is becoming more and more complex and requires advertisers to work more and more delicately with…

ASO Audit: Be Sure to Check These Fields
Using the example of an ASO audit for a fintech client, we tell you what to check in your apps on Google Play and the App Store

How to Advertise during Christmas: tips from Google, Meta, and Spotify
Marketers are always trying to find non-standard solutions, how to create a creative strategy, how to optimize a campaign so…
