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More than just a blog - we share our experience, analytics, news and best practices.

Viber Ads in Ukraine 2026
Learn how Viber advertising works in 2026 — formats, pricing, advantages, and limitations. A complete guide from newage.

Advertising on Netflix: When Your Brand Becomes Part of the Evening Watch
Learn how Netflix advertising works in 2026 — explore formats, pricing, targeting, limitations in Ukraine, and how to launch it through DSP platforms.

newage. Digital Research 2025 — everything that matters in one place
The newage. Digital Research 2025 study: Ukrainian digital, new user habits, the rise of premium audiences, and the video ecosystem where brands win.

Search Ads 360: Analytics and Automation in Search Advertising
Search Ads 360 — a platform for search advertising automation and analytics. Overview of 2025 updates, AI capabilities, and case studies from newage.

Tag Manager 360: Precision, Scalability, and Simplicity in Tag Management
Tag Manager 360 — an enterprise tool for tag management. Overview of 2025 updates, new GTM 360 features, and case studies from newage.

Google Analytics 360: Next-level Analytics
Google Analytics — enterprise analytics for business. Overview of 2025 updates, new GA4 360 features, and practical case studies from newage.

Display & Video 360: the Ultimate Tool for Programmatic Advertising
Display & Video 360 — Google’s programmatic advertising tool. Overview of 2025 updates, new performance metrics, and case studies from newage.

Campaign Manager 360: How the Core Tool of GMP Works
Campaign Manager 360 — a tool for campaign tracking and analytics. Overview of 2025 updates and practical cases from newage.

Looker Studio: how marketers and analysts can work with data
How marketers and analysts can work with Looker Studio in 2025: integrations, dashboards, automation, and data-driven business solutions.

Spotify Ads in 2026: How Brands Can Be Heard Louder in the Digital Space
How brands can effectively use Spotify Ads in 2026: new formats, targeting, and creatives in the age of audio.

Effective Ad Frequency: Where’s the Line Between “Too Little” and “Too Much”?
How to define the optimal ad frequency to avoid user fatigue and drive results — a data-driven approach.

Guide to Mobile Analytics Systems
Mobile analytics in 2025: Firebase, AppsFlyer, and newage. insights for effective data collection and analysis.
